Best WordPress Plugins for LGPD: 2024 Guide

The General Data Protection Law (LGPD) has introduced a new scenario for website owners and web developers in Brazil. With the growing need to protect personal data, WordPress sites must comply with these standards to avoid penalties and ensure user privacy. This article explores the best WordPress plugins for LGPD that offer features and tools to help your site meet the requirements of the Brazilian data protection law.

Importance of Compliance with LGPD for WordPress Sites

Compliance with LGPD is not only a legal obligation but also a matter of trust and credibility for your site. Sites that fail to comply with LGPD risk facing severe penalties, including substantial fines. Moreover, compliance demonstrates to users that your site is secure and that their data is protected, which is essential for building and maintaining user trust.

How to Adapt Your WordPress Site for LGPD

First and foremost, I recommend reading the article about LGPD available on this blog. Having done that, to comply with LGPD, sites that use cookies must adopt some measures, such as:

  • Informing users about the existence, purpose, origin, necessity, and duration of cookies in a clear, precise, and transparent way, before or at the time of data collection, or as soon as possible, when the processing is based on a legal hypothesis other than consent.
  • Obtaining user consent for the installation or use of non-essential cookies, freely, informedly, and unequivocally, through banners, pop-ups, dialogue boxes, etc., that allow the user to accept, refuse, or customize cookies according to their preferences.
  • Ensuring that users have access to, correction, anonymization, blocking, deletion, or portability of their data collected by cookies, upon express request of the users, observing legal limits and applicable exceptions.
  • Ensuring users can revoke consent for the installation or use of non-essential cookies at any time, freely and easily, through buttons, links, settings, etc., that allow the user to change their cookie preferences.
  • Ensuring the security, quality, reliability, and transparency of cookies, adopting technical and administrative measures capable of protecting the data from unauthorized access and accidental or unlawful situations of destruction, loss, alteration, communication, or dissemination, as well as informing users and the ANPD about the occurrence of security incidents that may pose a risk or significant harm to users.
  • Ensuring the confidentiality of cookies, respecting their private and confidential nature, and not revealing, disclosing, or sharing them with third parties, except in cases authorized by law or regulation, or with the user’s consent, or by judicial or administrative order.
  • The duty to ensure non-discrimination in the treatment of cookies, preventing cookies from being used for illegal or abusive purposes, that violate human rights, dignity, and the exercise of citizenship, or that cause harm to users or third parties.
  • The duty to ensure accountability and reporting, demonstrating that cookies are used ethically, legally, and efficiently, and that adequate and effective measures are adopted for compliance with data protection norms and good practices, as well as for the prevention and repair of potential harm to users or third parties.

Essential Features of WordPress Plugins for LGPD

When choosing a WordPress plugin for LGPD, it is important to look for features that address the following aspects:

  • Cookie Consent Management: The ability to obtain and record user consent for the use of cookies.
  • Consent Proof: Keeping a record of the consents requested, including date, time, and type of consent.
  • Data Privacy Features: Tools that allow users to access, correct, or delete their personal data.

Best WordPress Plugins for LGPD

Let’s explore some of the most effective plugins for LGPD compliance in WordPress:

O Complianz está entre os melhores plugins wordPress para LGPD

This is the plugin I use on my site. I’ve tested many over several years and currently, it is my favorite to use. Complianz is a cookie consent plugin that supports various legislations, such as LGPD, GDPR, ePrivacy, DSGVO, CCPA/CPRA, and PIPEDA. It includes a conditional Cookie Notice and a personalized Cookie Policy based on the results of an integrated cookie scan.

Key Features:

  • Automatic generation of cookie notices and legal documents, tailored to specific regional legislation.
  • Cookie consent management, with automatic blocking of third-party cookies and iframes.
  • Dedicated integrations with popular plugins, themes, and services.
  • Support for multiple languages and compliance with WCAG 2.1 AA accessibility guidelines.


  • Wide coverage of global privacy laws.
  • Advanced customization and management features.
  • Integration with analytics tools and consent management.


  • Can be complex to set up due to its wide range of functionalities and customization options.
  • Correct configuration is crucial to ensure legal compliance.
lgpd cookie notice e compliance

This plugin offers a customizable banner to help sites comply with cookie consent requirements under Brazil’s cookie law, LGPD, as well as GDPR, CCPA regulations, and others. Includes integration with Cookie Compliance, a consent management platform.

Key Features:

  • Customizable banner for cookie consent.
  • Cookie expiration options.
  • Synchronization with the WordPress Privacy Policy page.
  • Support for WPML and Polylang.
  • Analytical consent features and automatic script blocking for technical compliance (through integration with Cookie Compliance).


  • Support for over 100 countries and legal jurisdictions.
  • Helps avoid “Dark Patterns” in consent design.
  • Various customization options and multilingual support.


  • Some technical compliance functionalities are available only through integration with Cookie Compliance.
  • Requires account creation and plan selection for full integration with Cookie Compliance.
CookieYes suporta LGPD e outras leis

CookieYes is a WordPress plugin that assists with compliance with various privacy legislations such as LGPD, GDPR, and CCPA, offering a customizable cookie consent banner.

Key Features:

  • Updated cookie consent banner design and advanced customization options.
  • Support for multiple languages and privacy policy generator.
  • Website cookie scanning and user consent logging.
  • Compatibility with WCAG accessibility guidelines.


  • Extensive customization options and banner templates.
  • Support for various privacy laws and languages.


  • Configuration and customization can be complex due to the many options available.
GDPR Cookie Compliance é opção para gerenciar cookies e se adequar à LGPD

A WordPress plugin that helps prepare your site for cookie consent requirements related to LGPD, GDPR, CCPA, DSGVO, and other cookie laws. It is user-friendly, fully customizable, and free.

Key Features:

  • Local storage of user data.
  • Direct integration with GTM, GA, Meta Pixel, GTM4WP, among others.
  • Customization options, including logo, colors, fonts, and texts.
  • Responsive design optimized for WCAG & ADA accessibility.
  • Supports all major cache servers and plugins.
  • Available in 18 languages.


  • Easy installation and configuration.
  • Wide range of customizations and integrations.
  • Support for various privacy laws.


  • Some advanced features are available only in the premium version.


AdOpt tem funcionalidades diferenciadas para LGPD

AdOpt is a cookie notice plugin for WordPress, part of a consent management platform. It assists in adapting websites to legislations like LGPD, GDPR, CCPA, among others, offering a visitor consent system.

Key Features:

  • Easy installation, beautiful and customizable design.
  • Advanced consent management, including the option to automatically block third-party tags.
  • Automatic recognition of the visitor’s language.
  • Management and control functionalities, such as the export/import of cookie information and automatic notifications to the DPO.


  • Ease of installation and use.
  • Broad support for different international regulations.
  • Intuitive interface and various customization options.


  • Some advanced functionalities are available only in the premium version.
lgpd iubenda

iubenda is a complete, easy-to-use compliance solution that automatically configures itself according to the specific needs of your site. It supports laws like LGPD, GDPR, CCPA/CPRA, and others.

Key Features:

  • Automatic site scanning and configuration.
  • Generation of customizable cookie banners and cookie consent management.
  • Generation of customizable privacy and cookie policies.
  • Automatic detection of the user’s location and application of corresponding privacy settings.
  • Compatibility with Google’s Accelerated Mobile Pages (AMP).


  • Easy setup and customization.
  • Support for a wide range of privacy laws.
  • Automatic updates to stay compliant with changes in legislation.


  • Configuration can be complex for users unfamiliar with privacy laws.
  • Some features may require technical knowledge for optimized setup.

Maintenance and Update for Continuous Compliance

Compliance with the LGPD is not a one-time process but continuous. It is essential to keep plugins updated and regularly review settings to ensure they remain compliant with any changes in legislation or best practices in data privacy.

Frequently Asked Questions

What are WordPress plugins for LGPD?

They are specific tools for WordPress that help sites comply with Brazil’s General Data Protection Law, managing cookie consents, privacy policies, and other aspects related to the protection of personal data.

Why do I need a LGPD plugin for my WordPress site?

To ensure that your site is compliant with the LGPD, avoiding penalties and protecting user data. These plugins facilitate the management of consents and adaptation to privacy standards.

What features should I look for in WordPress plugins for LGPD?

Look for cookie consent management, consent logging, data privacy functionalities, and support for multiple privacy legislations.

Do LGPD plugins affect the user experience on the site?

They may slightly alter the user experience by introducing consent banners and privacy options, but are designed to be as non-intrusive as possible, maintaining site usability.

How to install and configure a WordPress plugin for LGPD?

Installation is usually done through the WordPress admin panel. Configuration varies depending on the plugin, but typically includes adjustments to banners, consents, and integration with the site’s privacy policy.

Do all WordPress sites need a plugin for LGPD?

Sites that process data from Brazilian users should consider using these plugins to ensure compliance with the LGPD.

How do these plugins help comply with other privacy laws?

Many LGPD plugins also support compliance with other international data protection laws, such as GDPR and CCPA, offering a comprehensive solution for privacy and data protection.

Can I customize the consent banner in LGPD plugins?

Yes, most plugins offer customization options so that the consent banner aligns with your site’s design and brand.

Is it necessary to regularly update WordPress plugins for LGPD?

Yes, it is important to keep the plugins updated to ensure ongoing compliance with privacy laws, which may change over time.

Do these plugins guarantee full compliance with LGPD?

While they significantly contribute to compliance, it is also important to implement other data protection practices and possibly consult a legal professional to ensure full compliance with the LGPD.


Compliance with LGPD is essential for any WordPress site operating in Brazil. By using the right plugins and tools, you can ensure that your site not only complies with the law but also offers users the confidence that their data is being treated with the utmost care and security.